filmblender

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This online campaign for Silk soy milk is a first to use deep linked annotations at YouTube to create interactive animation on a branded page. We created 10 different question and answer animation sequences addressing urban myths, each in a different style. Developing the style and stories for each was a very fun rapid process. The Silk Canada page can be found here or you can click on the image above to view two of the animated myths: Turkey and Shaving.

• view more: Silk – Bust it or Believe it

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Ok. Are you ready for this? All Terrain Brain is a series of one-minute musical episodes focused on the topic of money and the entrepreneurial spirit for young kids. Featuring a cast of flash-animated minimalist characters and a collage aesthetic ATB encourages kids to follow their passion when it comes to thinking about work, money and income.

• view more: All Terrain Brain – series

This commercial for an online 3d scrabble game at worldwinner.com integrates flying cubes and a fifties design sensibility. We finished this spot just before going off to the Ottawa Animation festival this year, but it took a while to get the final logo approval from Hasbro, so I’m just posting the final now.

This was one of those rare jobs where the client doesn’t have a specific idea in mind and they leave it up to us to write, design and produce the ad. We came up with the 50′s fashion theme as a way to tie into the nostalgia of this classic boardgame and I love the way the 2d animation and design works with the 3d cubes.

• view more: Scrabble cubes

Here’s the signal film we put together for the 2006 Ottawa Animation Festival – whatta show! Towards the end there I go into animation saturation mode walking out of short film screenings in a daze trying to remember what I just watched. This was a great year being the 30th(!) year of the festival, and this odd-duck signal film was well-recieved. It’s jam-packed with a bunch of different scenes in various styles by a number of talented animators who are excellent people to work with.

Click below to view the signal film:

• view more: Ottawa Animation Festival – Signal Film 2006

Just finished two more commercials from the eggo campaign, these are for eggo doubles. One is a standard 30 second ad and the other is a short 15 second spot. Kinda brilliant to include the product as the characters in the ad huh? Tragically we had to remove the fresh strawberries from the ‘complete breakfast shot’, as they would have pushed the calorie count over the legal limit.

• view more: Eggo – Knock-knock + tag