This is the second group of commercials we’ve done for the Game Show Network, the first being the World Winner Scrabble Cubes spot. We’ve taken these ads in a sixties pop-art inspired motion graphics direction which feels like a natural evolution of the 50s style of Scrabble Cubes.
Play scrabble online and be glamourous in a sassy sixties style.
This was one of those rare jobs where the client doesn’t have a specific idea in mind and they leave it up to us to write, design and produce the ad. We came up with the 50′s fashion theme as a way to tie into the nostalgia of this classic boardgame and I love the way the 2d animation and design works with the 3d cubes.
