WWE Assembly Line

Mysterio, Trish Stratus & Stone Cold Steve Austin hard at work

Mysterio, Trish Stratus & Stone Cold Steve Austin hard at work

Creating the machinery along the assembly line for this wrestling theme spot was great fun – all the little lights and rivets help create this fantastical sort of factory where proffesional wrestlers work assembling cellular phones.

It was interesting working with the WWE who had final sign off on the character designs for the wrestlers that appear in this ad: Rey Mysterio, Trish Stratus and Stone Cold Steve Austin. They were very specific about a few elements and easy going about others.

watch the commercial here:

July 2008

Roadtrip

A Bell Mobility engineer get lucky on a cross Canada roadtrip

A Bell Mobility engineer gets lucky on a cross Canada roadtrip

Apparently bell engineers get around – I guess it just goes to show you can’t judge a book by its cover. This is the first appearance of the engineer character ‘Stu’, but he shows up in future ads of this campaign.

July 2008

Testimonials

Whats the worst thing about cel phones?

Whats the worst thing about cel phones?

This is one of my favorite ads from the first Bell Mobility pixel campaign, and the first spot where I had a chance to do some of the pixel art design..

»» read more + view the animation »»

July 2008

The Great Escape

Three soccer players attempt to escape from a mobile phone
Three soccer players attempt to escape from a mobile phone

The Great Escape. This Bell Mobility commercial for ‘games on your cel phone’ shows three animated soccer players trying to escape from a mobile phone.

This was the first of many pixel style TV ads I directed for a national Bell Canada campaign. This spot was produced at Global Mechanic with key design work by Toke Nygaard of Cuban Council.

July 2008

This is a test

Yes, this is a test post. Not exciting, but necessary to make this all work out. Please stay tuned over the course of the next 4 or 5 weeks, occasionally refreshing this page to see if anything interesting is happening.

July 2008
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